TODAY
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YESTERDAY, AT A GLANCE Compared with the previous day
Revenue$78.4K↘ 12% vs. previous day
New-customer revenue$25KStable vs. previous day
Revenue from returning customers$53.4KDeclining for 10 days
What needs your attention Prioritized by business impact
01CUSTOMER RETENTIONYesterday
New customers are cushioning
a decline in customer retention.
Revenue fell 12% yesterday.
New-customer revenue held steady.
Atlas’s analysisExplore the analysis ↗
Sales
Customers
Delivery
Stock
‹
Understanding the revenue declineAtlas · Business Pilot agent
From today’s briefing Customer retention
What’s behind the drop?
AtlasBusiness Pilot agent
Working through the data✓
The pressure is in customer retention.
Revenue from returning customers is down 28% over 10 days.
New-customer revenue is stable. The decline is concentrated in North.
CUSTOMER REVENUE · LAST 10 DAYS
Last 10 daysAcquisition holds. Retention weakens.
New customersReturning customers
REGIONAL FOCUS
North
68%of the decline in revenue
from returning customers
Where to look first.
Customer revenue analysisAdded to Documents ✓
Which returning customers haven’t ordered
in the last 10 days?
in the last 10 days?
AtlasBusiness Pilot agent
Preparing your customer list✓
Here are the returning customers who haven’t
placed an order in the last 10 days.
Returning_customers_10_days.xlsxExcel workbook · Last 10 days
✓ Added to Documents
Atlas
Ask a follow-up question
Atlas
Business Pilot presentation.